PURPOSE Assessment

Coming soon: PURPOSE Assessment

PURPOSE™ Assessment

Take this 7-minute PURPOSE™ Assessment to evaluate the alignment and readiness of your business, and receive a FREE custom roadmap showing how to grow with faith, purpose, and impact.

DISCOVER YOUR PATH WITH THE PURPOSE™ ASSESSMENT

Be among the first to gain valuable insights with the newly launched PURPOSE™ Assessment. Start your journey toward a purpose-driven life and career that aligns with your core values and aspirations!

WHAT IS THE PURPOSE™ ASSESSMENT?

The PURPOSE Assessment is a comprehensive business performance tool crafted specifically for faith-driven, purpose-centered entrepreneurs. By taking the PURPOSE Assessment, you’ll gain insights into how your business aligns with seven critical pillars of success — Passion, Unity, Readiness, Profitability, Outreach, Social Impact, and Execution.

Through this assessment, you’ll receive a custom growth roadmap with tailored recommendations and actionable steps, designed to strengthen founder confidence, enhance team alignment, grow community engagement, and elevate your business impact and revenue. This journey will support you in building a sustainable, purpose-driven business that reflects both your values and vision.

Take the PURPOSE Assessment to unlock a deeper understanding of your strengths, identify growth opportunities, and gain clarity on your path to creating a business that serves both your community and your faith-centered mission.

(P) Passion 80%

(U) Unity 75%

(R) Readiness 85%

(P) Profitability 89%

(O) Outreach 72%

(S) Social Impact 80%

(E) Execution 90%

WHY TAKE THE PURPOSE™ ASSESSMENT?

With the PURPOSE Assessment, you’ll experience:

No more uncertainty about where your business aligns with your mission and values.
No more generic strategies that don’t fit your unique vision.
No more overwhelm in figuring out what steps to take next.
No more second-guessing the right moves to grow with purpose.
No more struggle to create impact and scale in alignment with your faith-driven goals.

What You'll Gain:

A comprehensive performance scorecard that assesses your business across seven core pillars.
Clarity on where your strengths lie and which areas offer growth potential.
A customized action plan and roadmap tailored to strengthen your business in alignment with faith-centered values.
Confidence to move forward with purpose, impact, and a clear strategy for success.

Take the PURPOSE Assessment to discover a personalized growth path that empowers you to build a meaningful, sustainable business that reflects your values and serves your community.

THE SEVEN PURPOSE™ PILLARS

The PURPOSE™ Assessment by SWL is a powerful tool that guides you in evaluating your business across 49 carefully designed questions. These questions are distributed across the seven core pillars of success, each weighted to reflect their significance in building a faith-centered, impactful business.

WHO ARE WE?

The PURPOSE™ Assessment was created by Henny Irniawan, Co-Founder & Dir. of Global Partnership of Sisters Who Launch (SWL), a global movement dedicated to empowering faith-driven, purpose-centered entrepreneurs. At SWL, we’re passionate about helping you build a business that aligns with your faith, serves your community, and achieves sustainable impact.

She is also passionate about women’s roles and empowerment, Henny co-founded Fammi, a platform focused on family education and parenting solutions, having 10 types of assessments, Alhamdulillah has reach more than 150.000 families and 4.000 schools in Indonesia, soon insyaa Alloh piloting to South East Asia and Middle East. This tool is designed to provide clarity, actionable insights, and a personalized growth roadmap, empowering entrepreneurs to build sustainable, purpose-driven businesses that make a meaningful impact. With PURPOSE, you join a network of visionary entrepreneurs committed to building meaningful businesses that reflect their values and uplift those around them.

From Vision to Impact: Success Stories

Hear from our sisters who have transformed their ideas into impactful, sustainable businesses with the support of SWL. Their stories highlight the power of faith, resilience, and community in shaping successful ventures:

Testimonials

As a certified coach, I was impressed by how the game takes its participants from a visual that appears initially unrelated, to a deeper reflection that encourages each participant on a journey of muhasabah and muraqabah. I loved that each person received examples from the Prophet SAW and a reminder of Allah’s name in relation to their specific card/situation. May Allah grant barakah and success in this work!

Navira Alifa

Coach & Social Preneur

Indonesia - USA (Texas)

Testimonials

The SWL cards are beautifully designed and thoughtfully crafted to guide deep reflection and intentional growth. Each card prompts meaningful conversations and personal insights, all while keeping faith and values at the core of the journey. These cards are an invaluable tool for aligning your spiritual growth with your life purpose. They inspire clarity, encourage self-awareness, and foster a stronger connection with your beliefs. Highly recommend for anyone seeking intentional, faith-centered personal development

Aisha Khan PMP

Business Consultant

UK - UAE (Dubai)

Testimonials

I was privileged to have a chance to experience the game introduced by Henny the very first night we arrived to Doha for a GMW summit. Alhamdulillah it was very deep and we laughed and cried and created strong bonds between us. If anything I always look forward to deep connections and I believe this game creates a great opportunity for people to connect on a level they wouldn’t be able to otherwise. Networking is not easy and people need some guidance. This game is not just about networking though, but about tafakkur on beautiful names of Allah. If we all agree that in this life nothing is accidental then we would appreciate how cards we can relate to the cards we pick. Thank you Henny for such a beautiful experience where religion meets deep reflections.

Munira Begmuratova

Senior Service Engineer

Uzbekistan

Testimonials

“This session couldn’t have come at a better time- I told the coach that I will see the people whom I wanted to make peace with the next day. I was thought on how to use ya Salam, visualization of peaceful environment and breathing technique to calm my self , to have the confidence to face these people with a sense of peace. This session really helped me the next day , I used ya Salam as zikir and whenever I felt a sense of anxiety coming , I did the breathing technique that was taught. My affairs that day went well and positive- Alhamdulillah”.

Dr. Asmah Husaini PhD

Universiti Brunei Darussalam

Brunei

Testimonials

“The An Najah Series made me aware of the underlaying issues that lie within myself and to reflect on how Allah ultimately should take centerstage at all times. SubhanAllah, a day after the reflection was a talk by Dr Rania on Strength and Resilience- which was exactly what I needed because I was exactly reflecting on this during the session with Henny and Dr. Mona, and the Name of Allah which I had selected was Al-Qawiyy (The All-Strong). This definitely was not coincidental, and I am really glad that I am now aware and am able to push forth in applying ways to heal myself now that I am aware of my issues.

Meryem Chin

Co-Founder & Dir of Innovation TAKVA

Singapore

Testimonials

SWL programmes are more than just platforms for skill development; they are transformative journeys that empower women to unlock their full potential. By integrating personal growth with professional advancement, these programmes not only elevate individual participants but also contribute to a more equitable and prosperous society. Through mentorship and community support, SWL programmes are paving the way for a new generation of women leaders ready to tackle global challenges.

H.E. Ar. Siti Rozaimeriyanty Dato Haji Abdul Rahman

Secretary General of AIPA

Testimonials

“The cards hit exactly the pain/struggle/crossroad point you are at which needs to be resolved, from what you need relief or the lesson that needs to be take yet you have been avoiding it. With techniques from science these cards function like a therapy and mirror what you need to see, admit, accept to move on and nurture yourself. I wish I could have gone several rounds, yet even 2 card were truly impactful and helped me to see what I truly need at this moment. الحمد لله رب العالمين.

Sumayyah Marit

Therapist

UAE (Abu Dhabi)

Testimonials

Most impactful part was realizing nothing is a “coincidence”, and it encouraged me to stop and think about what is going on in my life. Also, feeling connected to other women and learning about very similar experiences was very interesting. We lived through similar experiences in a very different ways.

Sabokhat Kalandarova

Software Engineer & Mentor

Uzbekiztan - UAE (Dubai)